Tuesday, 27 October 2026Abu Dhabi · Dubai · Sharjah
Media KitAdvertiseContactالعربية
Search
Subscribe to the Briefing
Latest
EventsUAE AI & Emerging Technology Forum, Dubai World Trade CentreEventsDubai Strategic Communications Forum, DIFC Conference Centre, DubaiInterviewViktoria Soltesz, PSP Angels: “Most companies do not have a payment problem. They have a structure problem th…”InterviewLayla Al Hashimi, Emirates Industrial Holding: “Operational excellence is quiet work. It only becomes visible when you stop do…”ReportEmirates Leadership Conference: Succession, governance and the next generation of Gulf executives.PodcastEpisode 18: The structure behind the moneyNewsHana-chan: The Social Robot Redefining Emotional Care – A Special Showcase from the Abu Dhabi Health SummitNewsفادي عماش: أبوظبي نحو جيل جديد من الفنادق… ذكية في تقنياتها وإنسانية في ضيافتهاVideoViktoria Soltesz in conversation
About Smart Media

An integrated media and communications platform for the UAE and GCC

Smart Media brings together journalism, legacy publishing and strategic language services under one editorial standard, built for the region in both of its languages.

Our standard

Serious coverage and storytelling for a fast-moving region

We believe the UAE and the wider Gulf deserve business journalism, executive storytelling and professional communication of real calibre, reported and produced from within the region, not parachuted in.

  • Bilingual by design

    Every flagship piece of work is developed with Arabic and English as equal, native languages, never a translation as an afterthought.

  • Verified, sourced reporting

    Claims are checked against named sources or client-approved material. Content awaiting approval is flagged internally and never published as final.

  • Editorial independence

    Commercial partnerships are clearly labelled and never influence our newsroom's editorial judgement or coverage decisions.

  • Regional fluency

    Our team works and reports from within the UAE and wider GCC, with the cultural and commercial context that regional coverage requires.

Three divisions

  • Smart Media

    The newsroom: business, leadership, AI, major UAE events and premium lifestyle, plus strategic communications, executive interviews and multimedia.

  • Smart Book

    Legacy and corporate storytelling: founder histories, institutional archives and leadership publications, connected to film and audio.

  • Smart Translation

    Arabic-English strategic communication: translation, executive messaging, cultural adaptation and Arabic editorial review.

3

Divisions under one editorial standard

23

Services across media, publishing and
translation

2

First languages: Arabic and English

Leadership & newsroom

Editorial team

Dr. Sarah Daher

Executive Director, Media & Strategic Communications

Dr. Sarah Daher leads Smart Media's editorial and strategic communications practice, working with executives, institutions and event organisers across the UAE and wider GCC.

Her work sits at the intersection of media and strategy: developing executive narratives, directing interview and publication programmes, and setting the Arabic and English editorial standards that Smart Media applies across every division.

She has particular depth in executive storytelling and high-level Arabic content development, advising leadership teams on how their positioning translates, linguistically and culturally, for regional audiences.

Strategic communicationsExecutive storytellingEditorial directionArabic content developmentMedia partnerships

sarah.daher@smartmedia.ae

Layla Al Mansoori

Senior Business Correspondent

Layla Al Mansoori covers capital markets, family business and the regional investment landscape for Smart Media.

She reports from the major UAE business events and leads Smart Media's post-event analysis programme.

Capital marketsFamily businessInvestment reporting

Omar Haddad

Technology & Innovation Editor

Omar Haddad leads Smart Media's coverage of artificial intelligence, digital transformation and applied technology across the Gulf.

He works closely with public-sector and enterprise technology leaders on long-form editorial and filmed interviews.

Artificial intelligenceDigital transformationEnterprise technology

Mariam Al Suwaidi

Head of Events & Partnerships

Mariam Al Suwaidi manages Smart Media's event coverage programme and commercial partnerships with organisers across the Emirates.

She oversees the editorial planning behind conference partnerships, from pre-event previews to post-event reports.

Event partnershipsCommercial programmesEditorial planning